Wallflower Creative – Graphic Design in Ludlow, Shropshire Graphic Design based in Ludlow and covering South Shropshire, Herefordshire, and Worcestershire

Myriad Organics identity

Myriad Organics is an organic food and health products shop in Ludlow, just two minutes from our house where we often buy fruit, vegetables, fresh hot soup and loads of other bits and pieces.

Owner Graham asked me to create a new identity to be used through the shop including the fascia, a street level signboard, door and window graphics, product labels, and letterhead. He wanted the concept to be based on their exisiting logo, designed about 10 years ago, and to show that Myriad Organics represents the coming together of different aspects of a healthier lifestyle.

The new logo was revealed in late November 2010 as part of Myriad’s ‘The Importance of Organic Food’ event.