Cadmore Valley Estate is a 58 acre estate with a 16-bedroom stylish modern hotel, water mill, medieval tower, nordic cabins, and 9 hole golf course, all in a stunning lake-side rural location near Tenbury Wells, Worcestershire. Move4us.co.uk wanted a sales brochure, and I worked with Andrew Weston’s content to help sell the property.
Myriad Organics in Ludlow held their ‘Importance of Sustainable Farming’ event recently. Shop owner Graham wanted six information panels and a leaflet to tell customers, school children and passers by that there is a better way of living our lives. Each panel measures 1800x670mm. They’re based in the shop and are taken to schools and […]
Legal firm Salans put together a Focus On Asia magazine for their clients twice a year, and I was asked to help with the Fall 2010 issue. Corporate design guidelines showed the way for most of the layout of the 48 page magazine, and contents included seven 1500 word articles, a comprehensive list of Salans […]
Ginnette Newman is a South Shropshire painter and decorator who uses environmentally friendly products. She asked for help to devise a trading name that sounded natural and colourful to let clients know she is passionate about making a difference to the environment. The Vermilion Tree emerged as Ginnette’s favourite and her new business cards were […]
Red Kite Enterprise and Environment asked me to help create an identity in their efforts to ‘promote opportunities for the business world to work more effectively with the natural world’. A simple, powerful illustration using the most recognisable parts of a red kite – a forked tail, white feathers under the wings, and splayed wing […]
After the first frost in October this year we picked the sloes from the hedge in our garden, popped them in a bottle of gin, and topped it up with sugar. Two months later there’s a red, magical elixir that makes great Christmas presents for our friends and family. There’s even a bit left over. […]
Myriad Organics is an organic food and health products shop in Ludlow, just two minutes from our house where we often buy fruit, vegetables, fresh hot soup and loads of other bits and pieces. Owner Graham asked me to create a new identity to be used through the shop including the fascia, a street level […]
Salans is an international law firm with 22 offices around the world including London, Frankfurt, Hong Kong, Shanghai, Madrid and New York. Their London office wanted to invite some friends to their exciting events, and they needed invitations. Salans’ design guidelines lean towards dynamic images with clear type and bold colours, and there were print […]
Scott Brownrigg architects and planners in Guildford put together a 300 page regeneration bid for Bournemouth as their entry to a competition organised by Bournemouth City Council. In this first round the bid comprised 300 pages, and my responsibilities included logo design, document design and production, image sourcing, co-ordination of content from 10 consultants, and […]
Tony Menezes is an architect and planner based in Godalming in Surrey. I used to work with Tony back in 2003 at WATG in London. TMDC, his latest venture, stands for Tony Menezes Design Consultancy. He asked me to design a logo that was clean and simple, and would catch the eye of prospective clients, […]
I was really pleased that Ludlow 21 asked me to get involved again this year with their August Bank Holiday weekend event. These posters and brochures will be placed all over south Shropshire to let people know what’s going on. There are over 60 stalls with like-minded folk showing crafts and local organic produce, ways […]
I did a bit of cooking at Christmas to give presents to our friends Tim and Elena. Tim’s a cyclist like me, and Elena had just brought new baby Otto into the world so I cooked a hearty vegetarian shepherd’s pie by Delia, with Nigella’s frangipane mince tart for afters. To spruce things up a […]
Ludford Park Meadow of Remembrance is a beautiful wildflower meadow that is part of the Shropshire Wildlife Trust. “As owners of a new business, we realised that our marketing materials would be vital in promoting our services. From our first meeting with Ashley it was clear we had made the right choice. He took the […]
This newsletter template design was delivered with a ‘how-to’ training session for the Isle of Wight high school. “Ashley’s input has been helpful in stimulating very positive feedback. We would recommend Wallflower as we feel the design has had a purposeful and creative impact and has helped us to reformat our communication between staff, students […]
Pegloom weaving done the right way with scraps of wool, and natural dyes from food like beetroot to make warm, colourful rugs, scarves, and jumpers. “It was a real boon to have such a delightful personality as Ashley to create my publicity. With his wealth of experience he was happy to tailor his ideas to […]
Marketing materials for the Ludlow Green Festival 2009. “What a positive experience working with Ashley is. He not only makes a big effort to find out the style and image which suits the client’s ethos, but also contributes his own experience and ideas resulting in a collaborative and creative venture producing first rate material within […]
Updating the identity for the UK chapter of the American Institute of Architects (AIA UK). Supplied final artwork and templates for member usage.
Publicity material and screen presentation for annual awards ceremony of UK chapter of American Institute of Architects (AIA UK).
158 page detailed design guidelines for a luxury golf resort. For WATG Planning.
Winning concept document for Imperial War Museum, London. For DEGW Architects.
Handheld double-sided 6-fold marketing piece created to corporate guidelines. For WATG Planning.